About me

Dr. Mark J. Greeven is a Chinese-speaking Dutch Professor of Innovation and Strategy. For over a decade he has been collaborating with Chinese innovative companies and entrepreneurial multinationals. Thousands of executives have followed his workshops on innovation and China. Moreover, he has taught dozens of courses on innovation, strategy and entrepreneurship at global universities such as Zhejiang University, Erasmus University Rotterdam School of Management, Duke University Kunshan, East China Normal University, emlyon business school, Technical University Berlin. He is on the 2017 Thinkers50 Radar list of 30 next generation business gurus: Thinkers50 Q&A

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